The manifestation of this universe consists of art pieces, such as crypto art, physical prints, and design accessories. The essence of the brand strategy is to build a meaningful universe around the character, shape an engaging story, create a large collection of design pieces, and provide a collectible structure to them. Above all, its aspiration is to create art that liberates the human soul, conveys messages to elevate one's existence to a higher level through reflecting the personal and collective behaviour in our days, thus forms a unique phenomenon in the art and design market.

The brand focuses on the premium car segment and targets two user groups. Firstly, the end-users, for whom it provides a seamless, paperless, This object compresses all the meaning of “suprasoul” the central inner dueling of the character. The horn, eyes, and ears, combined with the distinct square head shape, result in a unique symbol that repeats, transforms, and reemerges in various forms across different design artifacts, each time retaining its recognizable essence. fully digital means of subscribing to and managing their cars. Secondly, it caters to dealerships and retailers who seek an immediate solution to boost their sales through a car subscription model. The brand is characterized as elegant, worry-free, professional, premium, forward-thinking, and personalized. These qualities are expressed through imagery, layout style, the smoothness of the user experience, and the cleanliness of the visual design.

The 'supra persona' draws nourishes from deep and reflective experiences of human life in the present time. It observes actualities and phenomena, comprehends and processes the essence behind events, and constructs a projection that encompasses the SupraFrank individual and symbolic system. This process is the genesis of the character and the reason for its existence; it serves as a filter and a medium for us to access a deeper level of existence.

The 'supra persona' draws nourishes from deep and reflective experiences of human life in the present time. It observes actualities and phenomena, comprehends and processes the essence behind events, and constructs a projection that encompasses the SupraFrank individual and symbolic system. This process is the genesis of the character and the reason for its existence; it serves as a filter and a medium for us to access a deeper level of existence.

The 'supra persona' draws nourishes from deep and reflective experiences of human life in the present time. It observes actualities and phenomena, comprehends and processes the essence behind events, and constructs a projection that encompasses the SupraFrank individual and symbolic system. This process is the genesis of the character and the reason for its existence; it serves as a filter and a medium for us to access a deeper level of existence.